The Xiaomi Redmi Note 4 is here, continuing the company’s tradition of launching phones with good specifications at low price tags. The strategy has paid off spectacularly, as Xiaomi crossed the $1 billion revenue milestone in India last year. While the company’s vast product portfolio now includes fitness bands, earphones, air purifiers, power banks, and other devices, smartphones continue to be the stars, and the Redmi series – of which the Redmi Note 4 is the newest member – has been a key contributor to its success.
The Xiaomi Redmi Note 4 follows in the footsteps of the Redmi Note 3 and Redmi 3S, which were among the top selling devices online last year. The Redmi Note 3, in particular, saw a lot of success in the Indian market with over 2.3 million units sold within six months of launch. However, that model is almost a year old now, and on Thursday Xiaomi finally launched the Redmi Note 4 in the Indian market.